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February 09, 2001
By
Bob Buckham
Website:
http://www.best-choice-loans.com
>
Capital: If you want to raise capital, sell yourself first!
Sell yourself and your team.
When it comes to retail, the most important criteria is 'location, location, location'. When it comes to a venture capital lender, the most important expression is 'People, people, people'.
When a venture capitalist is considering a business plan, he naturally looks at things such as concept, trends, and market niche. But more importantly, he looks at the people who are behind the plan.
Jim Swartz, in 20 years as a venture capitalist, has picked enough winners and losers to know that the most important aspect is the quality of the people and 5 major characteristics.
They are Leadership, Vision,ess, Integrity, and Dedication.
Those are the traits most venture capitalists seek in entrepreneurs. Are they always there? No. Are venture capitalists always right? Clearly not. The key is to combine those traits within the management team, and if they are not there upon the initial investment, add them as the business moves forward.
Business plans are everywhere for venture capital lenders. Hundreds of business plans cross their desk every month. What’s important for you is to 'cut through' and 'rise above' the others by knowing that venture capitalists invest in people first and business plans second.
For
more information on capital - click here!
> About The Author:Bob Buckham is a successful author and the
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